Statistics for Why We Select Certain Media (2)

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General Stats
Answer Stats
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General Stats

This quiz has been taken 3 times
(2 since last reset)
The average score is 11 of 39

Answer Stats

Hint	Answer	% Correct
UGA: people use media	actively and purposefully	100%
UGA: experiences with medium in the past	influence likeliness to choose it again	100%
UGA: empirical findings	information, entertainment, personal identity, social integration	100%
UGA: people are aware of their	needs	100%
UGA: typical methodology	self-reports, questionnaires	100%
UGA: limitations 1 self-reports are critical because of	social desirability of media use	100%
SE: expected benefit of information is greater than	the expected cost	100%
SE: people turn to media content that matches	their attitudes	100%
UGA: limitations 2 needs may be triggered by	the medium itself	100%
SE: selection process is	unconscious	100%
UGA: strong or weak media	weak media	100%
SFP: grief is a by product of maintaining	attachment bonds	0%
SFP: Social Comparison; observing movie characters in worse situations could make the movie recipients feel	better about their own situation	0%
MM: if a medium has improved our mood, we are more likely to	choose it again	0%
SE Classic Study (Attitudinal effects on selective exposure): participants browsed online search results that featured attitude-___ and attitude-___ messages associated with sources of either high or low ___, then the ___ reading was tracked	consistent, discrepant, credibility, selective	0%
SFP: Typical Methodology	Correlational studies	0%
SE Classic Study: Results; participants spent less time with attitude-___ messages compared to attitude-___ messages	discrepant, consistent	0%
SFP: Dual-process model	enjoyment and appreciation are two different processes	0%
SFP: Appreciation is a state of experience associated with emotions that	evoke existential thoughts	0%
MM Classic Study (MM through TV): induced unpleasant states of ___ in their participants. One group was then given a ___ task (___ excitation) and the other group was told there was a ___ measurement (___ exitation)	excitement, monotonous, low, performance, high	0%
MM Classic Study: Participants were allowed to watch TV while waiting. The TV offered three ___ and three ___ programs	exciting, relaxing	0%
SFP: Terror Management; sad media can offer a "safe" exposure to	existential and threatening topics	0%
SE: different levels of media usage	general decision, which medium, which content	0%
SE: Typical Methodology; selection scenarios typical methodology	headlines are presented, participants have to indicate which one they would choose	0%
SE Classic Study: Results; pattern was particularly pronounced among participants with ___ attitude importance, low importance fostered exposure to high-___ messages	higher, credibility	0%
MM Limitations: mood is not the only aspect that	influences media choice	0%
MM Classic Study: Results; Hypothesis was only partially supported. Calming material was generally selected ___. Under-stimulated participants chose significantly more ___ media content than over-stimulated ones.	less often, exciting	0%
SFP: Limitations	Little empiricism, causes are not really clear	0%
SE: limitations	low external validity	0%
SFP Classic Study: Results; more ___ videos evoked greater ___. Mediated by this feeling, meaningful videos led to more ___ attitudes towards ___ groups	meaningful, elevation, positive, stereotyped	0%
SFP: People look for more	meaningful media content	0%
MM Typical Methodology: experimentally inducing differetn moods and	observing the selection behavior of participants	0%
MM: we experience what effects this medium has	on our mood	0%
MM Factors that influence our selection: Hedonic valence (something that is hedonically positive leads to a ___), Excitation potential (too high or too low excitation is ___), Absorption potential (ability of a medium to ___ the current cognitive and emotional ___), Semantic affinity (only if the mood is ___, content with a high semantic affinity to the ___ state is selected)	positive reaction, aversive, disrupt, state, positive, current	0%
MM: at first, we select media offers	randomly	0%
MM Limitations: how can MM explain our interest in	sad media content	0%
SFP: Hedonic Perspective; although primary emotions in reaction to the film are negative,	the related meta-emotions are positive	0%
SE: moderating variables are	time pressure, importance	0%
SFP Classic Study (Appreciation: Effect of elevating videos on stereotypes): ___ of video (___ of the earth, ___ of humankind, portrayals of human ___, ___ control video) vs. ___ (on an ___ video platform, on ___ with low / high number of ___)	type, beauty, unity, kindness, funny, presentation, unknown, Youtube, views	0%